ASUS: Creator Xchange
We created the world’s first open-source digital platform dedicated to the free-flow of ideas and creative techniques, featuring how-to’s, remote collaboration systems. Project showcases and more. The campaign was supported by leading artists who brought our story to life through virtual events and NFT creation competitions.
Project Role: Design development and execution
Campaign Key Visual
Artist Product Ads - Our 3 key artists championed the Xchange, creating bespoke artwork in their signature style for the platform
Influencer Ads - Additional artists were commissioned to create artworks that highlighted specific features of the new 'Creator Range' of laptops
Event e-invite & Website registration page
Brand Ads